DWX is the event for AI, Cloud, Web and .NET. An estimated number of 2500 software developers, AI pioneers and tech decision-makers was expected in the beautiful Congress Centre Rosengarten in Mannheim. Fast Reports was represented with a booth of 4m² supported by a 55“ flat screen where the Fast Reports movie was constantly played. Expert talks were held throughout the day in different rooms.
To attract potential customers Fast Reports decided to give away a backpack with a LED screen on each day of the event. The raffles took place towards the end of the day during the coffee break. While the participants collected the tickets for the raffle and their batches were scanned, we started an informative small talk about the company.
Most of the booth visitors were software developers employed in companies from various work areas, including aviation and medicine. The needs of our potential customers are still the fast reports in terms of the documentation generating speed rate to save time, money and nerves. We could also impress by giving the information about the standard documentation support of FastReport products like PDF A and ZUGFeRD. Nevertheless, the advantages of processing big data volumes by the FastReport products awakened much interest in our leads.
Evening gatherings like the very well organised Casino Night or the Partner Meet Up gave possibilities to make further contacts and introduce Fast Reports to the most potential customers.
We are looking forward to participating in the Developer Week next year and would like to motivate the organisers to invite more visitors by Partner Networking over the year.